СOCA-COLA:
FIFA World Cup Gallery

Create the main activation and pavilions for Coca-Cola for the 2018 FIFA World Cup.

FIFA World Cup Gallery — a gallery of unity of fans from around the world, printed on Coca-Cola cups. We created a unique activation uniting fans of opposing teams, where before the match, fans had to paint not only their country's flag but also the opponent's flag. Photos of football fans' unity were printed on Coca-Cola cups and used as gifts for all fans.